SXSW 2026: 40 Years of Impact, Innovation & Austin | Austin Chamber

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Join the SXSW Conference Programming Team and the Austin Chamber of Commerce for the March edition of Innovate Austin: a special morning focused on the anticipation and momentum leading into SXSW 2026. This exclusive event offers a rare opportunity to hear directly from the conference programmers shaping the global conversations behind one of the world’s most influential events.

The programming team will walk attendees through the SXSW 2026 conference lineup, highlighting major announcements and offering a potential sneak peek at unreleased content.

You’ll also hear from Austin’s local leaders, including Tom Noonan, President and CEO of Visit Austin and Peter Lewis, Chief Commercial Officer of SXSW, as they share perspectives on SXSW’s impact on the city and the opportunities ahead.

Get an inside look at all 12 conference tracks, including Tech & AI, Brand & Marketing, Startups, Creator Economy, Health, and more. Track leads will be available to answer questions, share tips on navigating the program, and help you maximize your SXSW experience.

Beyond the programming deep dive, Innovate Austin is also a hub for connection, bringing together conference leadership, fellow attendees, and local partners who help bring SXSW to life.

Light bites and refreshments will be served.

Register Here: https://austinchamber.ticketbud.com/innovate-austin-march-2026-8c7849dc-eea5822de9af